Cooked to

Perfection

Role
Digital Art Director

Client
Milk Street

Year
2022

Skills

Creative Direction · Art Direction · Cross-Functional Collaboration · Food Styling · Photography Direction · Digital Asset Management · Visual Brand Strategy · E-commerce Content · Social Media Creative · Broadcast Styling · Internal Consulting · Platform-Specific Design · Team Alignment · Editorial Production

As Digital Art Director at Milk Street, I worked across departments to shape the brand’s visual identity for a modern food media audience. In close collaboration with longtime print art director Jennifer Baldino Cox, I led creative direction for cookbook photography—including cover, chapter openers, and recipe imagery—ensuring cohesion between editorial storytelling and brand identity.

Beyond the page, I art directed photography for e-commerce, social media, and television productions, partnering with the content, retail, and video teams to deliver platform-native visuals that maintained the brand’s high standards while expanding its reach. I also contributed food styling to the magazine and consulted internally on refining the brand’s visual voice, helping guide Milk Street into visual alignment with contemporary leaders in food media.

This role blended design systems thinking with on-set leadership, giving me a hands-on role in evolving the way Milk Street looked, felt, and communicated—across formats and platforms.

Milk Street Noodles

Other select work

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